Who We Are

  1. John R. Baudhuin, President and CEO

    John R. Baudhuin is the founder, President and Chief Executive Officer of Mad Dogg Athletics. Prior to founding Mad Dogg Athletics in 1994, Baudhuin worked as a certified public accountant for Los Angeles-based Duitch, Franklin & Company, where he provided a variety of consulting and strategic planning services. An active member of the Young Presidents Organization, Baudhuin received his Bachelor of Arts degree in Economics from the University of California, Santa Barbara and his MBA from Loyola Marymount University.

  2. John Cook, VP of Industrial Design

    John Cook has extensive professional design experience that spans more than 25 years. A large part of his career was spent at BMW Designworks USA, where he designed products for a wide array of clients including Microsoft, Nokia, Kyocera, MCI, Diamond Back Racing and Star Trac as well as in-house work with BMW and Mini. John’s fitness industry design experience includes a tenure at Star Trac, where he did the industrial design for the Spinner® NXT and Spinner® Blade. He has also received many patents and international design awards including the IDEA, Good Design, ID magazine and Red Dot. Cook received a B.A. with a specialty in Industrial Design from Cal State University, Northridge. John currently lives in Ventura, California with his wife, two daughters, two dogs, ten bikes and one well used Spinner NXT.